Estimate agency profit from retainers, delivery costs, staffing, and tool subscriptions.
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Open the AI Agency Profit Calculator and fill in the required input fields with your numbers or selections.
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Review the calculated output along with any breakdowns, charts, or explanations provided to understand what the numbers mean for your situation.
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Healthy AI agencies target 40-60% gross margins. The most profitable agencies achieve this by leveraging AI to serve more clients per employee. With AI doing the heavy lifting, a well-run 3-person agency can manage 15-20 retainer clients, achieving revenue per employee of $200K-$400K annually.
Beyond profit margin, monitor: revenue per client (aim for $2K-$5K/month minimum), cost to serve per client (keep under 50% of retainer), and churn rate (healthy agencies see less than 5% monthly churn). If profit per client drops below $1,000/month, you are either underpricing or over-servicing.